logos / branding

The logo done for the web-portal on 3D technologies. The sign is comprised of number 3 (III in Roman numerals) and a letter D. The third dimension is emphasized (perspective), as it makes the essence of the 3D model – a realistic model of the object. A year after the completion of the project, the client told me that he had chosen that particular logo because it reminded him of an antique camera with the bellows, and that he thought of the rendered images as generic photographs.